How to track your conversion rate in Google Analytics
How do you know how well your sales page or landing page is performing? If you haven’t heard of the term conversion rate, it’s the percentage of visitors that complete a certain action. That action could be to buy your offer from your sales page or sign up for your opt-in freebie.
You can track your conversion rate in…
How to design and customize blog posts in WordPress using Elementor
“It’s all in the list.” 👈 I’m sure you’ve heard that plenty of times. But is your blog bringing in new subscribers like it’s supposed to? Not all themes come with a blog post template that’s actually set up for conversions. So here’s how you can create your own high-conversion blog post template using Elementor PRO. The…
How to customize your blog archive page in WordPress (with Elementor)
You might not like the way your theme displays blog posts by default. So let’s change this. Follow this tutorial to build your own blog archive page using the theme builder from Elementor PRO. We’ll create a blog header with an opt-in form to promote your lead magnet, add the posts archive itself of course,…
Best WordPress page builder for coaches
You want to build your site in WordPress, but as a coach, you’re afraid it’s going to be hard to use. Don’t worry, because in this video, I’ll show you how Elementor can make it easy for you to edit your site. First, to simplify, a website consists of a few pages that are connected…
Getting started with WordPress
When I started my YouTube channel, I asked my e-mail subscribers what videos they wanted me to make. Shelley said: I’m scared to change my website from Weebly to WordPress. I’ve heard that a DIY website like Weebly is already “hosted” but I don’t understand what that means. So in this post, I’m going to…
How to create a product mockup graphic in Canva
You’re working on a sales page and want to create a mockup graphic showing your digital product or online course? In this tutorial, I’m going to show you how to do that in Canva. Start by logging in to your Canva account and click to create a new design, or choose one of the options…
How to customize your PayPal buy now button
If you’ve chosen PayPal to get paid online, the way the default Buy Now button looks might not look so great on your sales page. In this tutorial, I’m showing you how to create a custom PayPal button, for your website using a page builder as well as when you need to use HTML and…
Where & how to use testimonials on your website
If you’re selling coaching or consulting services through your website, client testimonials should be a key content element on your website. Testimonials are statements from your (former) clients about their experience working with you. They work well because they establish credibility and trust by using other people’s opinions of your service. If used well, they…
Why you shouldn’t make neat text columns on your website
Lately, I’ve come across more and more people who want to create nice-looking columns, also known as ‘justified text’ on their website because it ‘looks good’. Do you want to have these nice-looking columns on your website, too? The problem with this is that your site shouldn’t only look good, it should be easy to…

Everything you need to do for a launch – without burning yourself out before enrollment opens
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