Blog
Tips & tutorials for
creating and selling digital products
I'm Anouska
I help you create and launch digital products, so your business keeps working even when you rest.
I’m here to manage the behind-the-scenes of your launch while you focus on coaching and teaching.
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Canva Template Shop
Create stunning digital products and promotional materials with my easy-to-use Canva templates.
Work With Me
Looking for done-for-you services? Let me handle everything from lead magnets to full launch management.
Everything you need to do for a launch – without burning yourself out before enrollment opens
Prepare for your course launch using my free Course Launch Planner & Checklist.
It'll help you create a plan, stop wasting time googling, and avoid missing any of the million moving pieces so you can feel prepared & confident about your launch.
I will NEVER sell or share your email address. You must be 16 or over.
Get the free
Course Launch Planner & Checklist
It'll help you create a plan, stop wasting time googling and avoid missing any of the million moving pieces so you can feel prepared & confident about your launch!
Everything you need to do for a launch – without burning yourself out before enrollment opens
Prepare for your course launch using my free Course Launch Planner & Checklist.
It'll help you create a plan, stop wasting time googling, and avoid missing any of the million moving pieces so you can feel prepared & confident about your launch.
I will NEVER sell or share your email address. You must be 16 or over.
What my clients are saying:
"I'm now able to focus on what I love, coaching and teaching. Thanks to Anouska, I've had several smooth and successful course launches!"
— Rebecca Tolin, Mind-Body Coach
"I LOVE my new sales page. I’m really, really proud and happy with it! I raised my price and more people joined."
— Erika Vieira, YouTube Coach
Get in touch
Have questions or need more info? I’m here to help!
Introduction to WordPress for coaches & course creators
When I started my YouTube channel, I asked my e-mail subscribers what videos they wanted me to make. Shelley said: I’m scared to change my website from Weebly to WordPress. I’ve heard that a DIY website like Weebly is already “hosted” but I don’t understand what that means. So in this post, I’m giving an…
How to create a digital product mockup in Canva
You’re working on a sales page and want to create a mockup graphic showing your digital product or online course? In this tutorial, I’m going to show you how to do that in Canva. Start by logging in to your Canva account and click to create a new design, or choose one of the options…
How to create a custom PayPal buy now button
If you’ve chosen PayPal to get paid online, the way the default Buy Now button looks might not look so great on your sales page. In this tutorial, I’m showing you how to create a custom PayPal button, for your website using a page builder as well as when you need to use HTML and…
Where & how to use testimonials on your website
If you’re selling coaching or consulting services through your website, client testimonials should be a key content element on your website. Testimonials are statements from your (former) clients about their experience working with you. They work well because they establish credibility and trust by using other people’s opinions of your service. If used well, they…
Why you shouldn’t make neat text columns on your website
Lately, I’ve come across more and more people who want to create nice-looking columns, also known as ‘justified text’ on their website because it ‘looks good’. Do you want to have these nice-looking columns on your website, too? The problem with this is that your site shouldn’t only look good, it should be easy to…
4 types of visuals your sales page needs – and where to get them
Earlier, I shared the 9 elements you need to have on your sales page. Once you’ve written your sales page, it’s time to make it pretty – and irresistible to your ideal clients! These are the visuals you need to include on your sales page: 1. Photos of you Show your reader you’re a real…
9 elements of a sales page that converts
Creating your first (or next) sales page takes a lot of time, especially if you count everything from market research to decide your offer to copywriting, design, and connecting all the tech for payments and automated emails. A lot of coaches struggle not just with how their sales page should look (how to decide your…
How to choose & combine fonts for your website
Did you know it takes about 50 milliseconds (0.05 seconds) for people to form an opinion about your website? This is a subconscious process based on visuals and the emotion your website evokes. A large part of that depends on your brand colors, but the fonts you use on your website play a big role…
How to choose & combine your brand colors
Did you know that 94% of a brand’s first impressions are based on design? And that colors play a very important part in that first impression? Colors quickly evoke feelings, so it’s extremely important to choose your brand colors strategically. When you’re DIY-ing your brand design, I recommend you keep it simple and create a…
How to create a custom WordPress template without header and footer
If you’ve been in business online for any amount of time, you’ll likely have heard you need to remove the header and footer from landing pages and sales pages. Creating your own sales page? Get started on the right foot with my free Sales Page Blueprint. Are you stuck on how to create a page…
How to create a customer journey for your site
You’ve spent hours upon hours setting up your website, struggling with code and Canva to make it look somewhat like what you had in mind. Why isn’t it bringing in more clients? Your website needs to be more than just pretty – it needs to be strategic. But you’re a coach – writing and designing…
What is a membership site (and how to choose a platform)
You coached plenty of clients one-on-one and have now developed a system you’re ready to teach in a group program. You’ve spent hours upon hours writing course content, emails and blog posts to promote your program, and connecting with potential customers. Now you need to decide how to deliver your content. Can’t you just save…
Everything you need to do for a launch – without burning yourself out before enrollment opens
Prepare for your course launch using my free Course Launch Planner & Checklist.
It'll help you create a plan, stop wasting time googling, and avoid missing any of the million moving pieces so you can feel prepared & confident about your launch.
I will NEVER sell or share your email address. You must be 16 or over.
Overwhelmed by all the moving parts of your course launch?
Do you want to launch with a clear, organized plan?
My free Course Launch Planner & Checklist will help you:
- Set and achieve meaningful goals without burnout
- Follow a comprehensive checklist that covers every detail—from pre-launch excitement to post-launch follow-up
- Manage your time and energy every step of the way
Say goodbye to chaos with a clear course launch plan that covers every step, so you go into your launch feeling prepared and confident.