Growing my business on the side of my day job left me burnt out. I was learning as much as I could about copywriting, blogging, list building, email marketing, social media marketing, and trying to implement everything I was learning.

The exhaustion from doing it all piled up until one afternoon in my day job, just after lunch break, I finally broke down and went home on sick leave.

It turned out I had been struggling with an autoimmune illness - for years - without knowing it (thinking my symptoms were normal). Since my diagnosis, I've been spending a lot of time figuring out just how I could set up my business in a way that would work for me - instead of struggling to market myself consistently and beating myself up over not being able to do it.

Yet even through the struggles, I could never give up. My diagnosis only made me more determined to create a business that would allow me to live life on my terms.

Having 20+ years experience in web design & development, 9 of which as a web developer in the corporate world, I have a knack for seeing what processes can be systematized & automated. I've helped my clients with everything from designing opt-ins and sales pages to setting up tech. Tech comes naturally to me, so it wasn't until I kept hearing the appreciation from my clients over and over again that I realized a lot of online business owners struggle with tech tools & systems.

I want to help you set up systems & automations so your business can keep running when you can't. Whether you're a spoonie or not, you shouldn't have to burn yourself out to build a successful business.