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Launch & Promotion Strategies
I'm Anouska
I help you create and launch digital products, so your business keeps working even when you rest.
I’m here to manage the behind-the-scenes of your launch while you focus on coaching and teaching.
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Create stunning digital products and promotional materials with my easy-to-use Canva templates.
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Looking for done-for-you services? Let me handle everything from lead magnets to full launch management.
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Course Launch Planner & Checklist
It'll help you create a plan, stop wasting time googling and avoid missing any of the million moving pieces so you can feel prepared & confident about your launch!
What my clients are saying:
"I'm now able to focus on what I love, coaching and teaching. Thanks to Anouska, I've had several smooth and successful course launches!"
— Rebecca Tolin, Mind-Body Coach
"I LOVE my new sales page. I’m really, really proud and happy with it! I raised my price and more people joined."
— Erika Vieira, YouTube Coach
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Have questions or need more info? I’m here to help!
Live Launch or Evergreen: Which is right for you?
Launching something new doesn’t have to be overwhelming and stressful—it can actually be a super exciting way to grow your business. When you’re rolling out a course, membership, digital product, or new service, figuring out whether to live launch or put it on evergreen can be hard. In this post, I will cover live launches vs evergreen launches and…
5 Black Friday promo ideas for course creators
Black Friday is a huge opportunity for course creators to boost sales and connect with more of your audience. Planning ahead is key to minimizing stress. Whether you’re considering early prep or finding yourself in the last days before Black Friday, these ideas will help you create a successful Black Friday/Cyber Monday promotion. 1. Offer…
3 common course launch mistakes and how to avoid them
Let’s be real—mistakes are part of the journey, especially in the world of course launches. Even the most seasoned coaches and experts have stumbled a few times. And that’s okay! Making mistakes is how we learn and grow. In this post, I want to share three common course launch mistakes that can happen no matter…
How to prepare for your first launch
Thinking about launching your first online course or group program? You’re not alone. Many coaches and experts just like you are making the move to share their knowledge with the world. But before you jump into it, let’s make sure you have a plan that keeps things smooth and stress-free. Follow this simple, practical guide…
3 reasons why your course isn’t selling and how to fix it
Creating an online course is hard work. You’ve put so much into it, but the sales aren’t showing it. You’re not alone, and I’m here to help. Let’s look at why your course might not be selling and how you can turn things around. 1. Your messaging isn’t connecting with your audience Your messaging might…
How to plan your course launch timeline for a stress-free launch
Planning a course launch can feel like juggling a thousand moving pieces, and it’s all too easy to get overwhelmed before you even begin. As a Launch Manager with a knack for streamlining the chaos, I’ve helped lots of clients successfully launch their courses, making sure they can focus on what they love—coaching and teaching—while…
How to create a launch content calendar for social media
Creating a social media content calendar for your launch can make all the difference. It doesn’t only keep your posts organized – it also keeps your messaging consistent, your audience excited, and you can track what works to make necessary adjustments. A well-planned calendar can save you time, reduce stress, and give you a clear…
How to design Pinterest pins that drive traffic
Looking to create eye-catching Pinterest pins that drive traffic? Last year, I hired a Pinterest VA who unfortunately tanked my traffic to just 50 visits per month. I took back control and revived my Pinterest traffic within 3 months. With 20 years of experience in graphic design, I’m sharing the best practices, design tips, and…
25 launch post ideas for digital products
If you’ve ever launched before, you know you NEED to get all your social media done BEFORE you launch. Why? Because you will grow tired of talking about your offer so much. With these 25 post ideas for each phase of a digital product launch, you can get your Instagram, Facebook and other social media…
How to make images pinnable on WordPress
Want to add a custom Pin It button on your images? In this post, I will show you how. Why add a “Pin It” button With a “Pin It” button on your images, visitors can easily pin it to their Pinterest boards. More pins mean more eyes on your content, which can help drive more traffic…
Overwhelmed by all the moving parts of your course launch?
Do you want to launch with a clear, organized plan?
My free Course Launch Planner & Checklist will help you:
- Set and achieve meaningful goals without burnout
- Follow a comprehensive checklist that covers every detail—from pre-launch excitement to post-launch follow-up
- Manage your time and energy every step of the way
Say goodbye to chaos with a clear course launch plan that covers every step, so you go into your launch feeling prepared and confident.